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XAAR 1201 opens up new graphics markets for OEMS in China

The superb print quality and versatility of the XAAR 1201 printhead is opening up new markets for Chinese OEMs in wide-format graphics – as recently underlined by the printhead’s presence on XuCheng’s stand at SGIA 2018 in Las Vegas. Used in XuCheng’s PRIMO X3500 flatbed industrial printer, the compact XAAR 1201 printhead delivers a high level of print quality and performance. Designed for easy integration by printer manufacturers, it features 1280 nozzles that jet variable drop-sizes. These produce high-quality graphics and textiles on a wide range of substrates at an apparent resolution of up to 1440 dpi. The XAAR 1201 printhead is also able to print one, two or four colours, and can handle a wide range of ink types including UV, eco-solvent, aqueous and dye-sublimation.

This success is driven by two factors—firstly, how XAAR and HaoCheng, the company’s master distributor in Greater China, work together to provide Chinese OEMs with the key resources(including training, electronics, inks and printheads) required to develop a printer; and secondly, HaoCheng’s full integration support. This model facilitates shorter product development cycles and reduces time-to-market, and has already contributed to the XAA1201’s impressive adoption-rate across Asia.

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