Hypermarket chain Spar plans to launch new format stores

Dubai-based Landmark Group’s hypermarket chain, Spar, is planning to launch a new type of retail store in India positioned between the hypermarket and supermarket formats, in a bid to expand its footprint faster. The company, which competes with hypermarket chains like Hypercity and More, expects to open 5-6 new stores in the hypermarket format this year—Spar’s fastest rate of expansion since it entered India in 2006. It is also launching technology-driven initiatives to establish a bigger virtual presence and make shopping more experiential for its customers. In such landmark expansion move of the company, signage companies will able to tap some new projects in in-store displays, designs and related tasks.