Motorola-Lenovo has announced a combined plan to strengthen its offline retail presence in a bid to increase foothold in what it expects to be a challenging Indian market over the next three years. The company, however, will take a call on expanding manufacturing once the new unified tax regime sets in. In their plans to strengthen offline strategy with expansion, they announce to open about 25-100 exclusive stores over the next three years. However, it will begin with about five to six stores in the near term. Currently, two-thirds of its business comes from the online channel. Such opening of brick n mortar stores of Motorola-Lenovo will be a new business opportunity for the signage companies whose jobs consist of in-store branding and graphics/designs.
