Hardcastle Restaurants, a franchise of the US-based fast food chain McDonald’s for the West and South India operations, will double McCafe footprint over the next one year from the current 95. Each outlet will involve investment of about Rs 20 lakh. According to a source from the company, coffee consumption growing in the country and advent of many coffee brands, which eventually gives the McCafe brand a great opportunity for growth. Such outlet expansion move of the coffee chain will be an added business advantage for the signage companies whose activities revolve around in-shop branding, designs and such tasks.
