Covering the modern signage and advertising under one roof, Media Expo has long established its position as a qualified platform for marketing professionals to source indoor and outdoor advertising, printing and signage solutions. With 38 editions in Mumbai, Delhi and Kolkata and the success of its recent Mumbai edition 2016 having set new visitor records, the organisers have decided to additionally take this renowned exhibition to the south to create a hub for innovations in the field of printing, indoor and outdoor advertising and digital signage.
Representing a premier business platform for the South Indian advertising and media industry, Media Expo 2016 will mark its launch in Chennai, this year, from 18 – 20 November at the Chennai Trade Centre. India’s advertising investment is estimated to see healthy growth in 2016. Overall advertising revenues are expected to grow at a compound annual growth rate (CAGR) of 13 percent, exceeding Rs 81600 crore in 2019 from Rs 41400 crore in 2014. This growth trend is also reflected in the South Indian media and entertainment industry, which is expected to achieve a CAGR of 14 percent to reach Rs 36005 crore by the fiscal year 2015-16.