In its latest development to support its strong commitment to customers in the Asia-Pacific (APAC) region, EFI Inc has relocated its APAC headquarters from Singapore to a new, state-of-the-art facility in Shanghai. The recently constructed building in Shanghai’s Minhang district is more than twice the size of the company’s former APAC headquarters. And, it houses a new, high-tech customer experience center to provide real-life demonstrations of the productivity and quality advantages EFI’s advanced industrial inkjet, Fiery digital production print technology and integrated MIS/ERP workflow and web-to-print software products offer.
The move to the new Shanghai facility is the latest EFI investment in the region to address and support customers’ ongoing success using EFI products. The company, which also has APAC facilities in Japan, Australia, New Zealand and India, continues to hire additional service, sales and R&D/product development staff in the region. In addition to serving the entire region, the new Shanghai facility directly supports growing business opportunities taking place in China, a nation that is on pace to become the world’s largest market for printing technology by 2017, according to industry vendor association NPES and print research organization PRIMIR.
