Mukesh Ambani-led Reliance Retail plans to open 20 toy stores of the UK-based Hamleys in India over the next seven years at an investment of Rs 120 crore. With strong growth for the toy market in India, Reliance Retail recently inaugurated the second Hamleys toy store at Express Avenue. UK-based toy store Hamleys holds an exclusive tie-up with Reliance Retail for merchandising its famous toys for children. Emergence of the new Hamleys stores will bring a new business opportunity to the signage companies, such as PSPs, fabricators, sign suppliers, etc engaging in in-store signage.
